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The You Own the Data Act (YODA) establishes federal data privacy protections by affirming user ownership of personal data and prohibiting entities from requiring data transfer or monetization as a condition of service. The bill requires covered entities to provide users access to their data, allow corrections and deletions, and obtain written consent before collecting third-party contact information. It also mandates data minimization practices, requires opt-out mechanisms for data collection, imposes data retention limits (60 days for browsing history and biometric data), and establishes enforcement through the FTC, state attorneys general, and private right of action.
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